Gujarat based designer Sunaina Varma was acutely aware of the plight of Indian cotton farmers since her teens. As she researched more into the topic, she found that the rate of suicide for cotton farmers in India was one per 30 minutes approximately. Shocked, she slowly made the switch to organic living and fashion, which further fueled her dream of one day launching a sustainable fashion brand which would not only help emancipate the farmers, but also make chic sustainable pieces more accessible to fashion lovers across the globe.
With this vision, she finally launched Ekkdora in 2019, a proud wholly ‘made in India’ label, that practices ethical sourcing, fair trade practices and seeks to deliver high-quality fashion pieces, without ever compromising on style or comfort.
At Ekkdora, we don’t believe in loud fashion, but subtle, elegant style that stems from a quiet sense of confidence. Our basic, versatile pieces help you go from one occasion to another with ease, and are perfect for the modern woman on the go. Soft to the touch, our natural, breathable cottons ensure comfort without compromising on style. The Ekkdora woman is strong and self-assured, while remaining full of kindness and empathy. She radiates a soothing, calm aura, reflected in her clothes, lifestyle and actions.
We at Ekkodora believe in maintaining a high degree of purity, only choosing the best, organic cottons for our pieces. Our all-natural approach ensures that the pieces you shop are free of chemicals, bleaches and toxic waxes. Authenticity and transparency is at our core, allowing the Ekkdora woman to embrace her true self. We strive to remain thoughtful and make an impact- whether towards the well-being of our farmer, weaver and artisan partners, or just towards the general satisfaction of our beloved customers.
However, beyond all, at the heart of our business are our relationships, we travelled the length and breadth of India, collaborating with suppliers to curate the most high-quality collections possible. We are dedicated to serving our customers in a holistic way- We’re here to help, be it style advice, thread count on products or simply tips on making a gradual shift to conscious fashion.